A series of alphanumeric characters or a specific word that, when entered during the online ordering process or mentioned during a phone order, entitles the customer to a discount, special offer, or other promotional benefit on their pizza purchase from Chanello’s Pizza. These are strategically released by the company to attract new customers, retain existing ones, and boost sales during specific periods or for particular menu items.
The function of these special identifiers is significant for both the consumer and the business. For customers, it provides an opportunity to enjoy Chanello’s Pizza at a reduced cost, making it a more affordable dining option. For Chanello’s Pizza, these represent a marketing tool that can drive revenue, increase brand awareness, and encourage repeat business. Historically, such offers have become a standard practice in the restaurant industry as a competitive strategy to entice customers.