The phrase represents a conceptual or literal list of edible offerings, specifically flatbread-based dishes, that evoke a sense of grand scale, otherworldly ingredients, or imaginative themes linked to the universe. One might encounter such a list at a restaurant specializing in unique and creatively named food items.
The strategic use of such a theme can elevate the perceived value of the offered items. This is achieved by fostering customer engagement through novelty and memorable branding, resulting in increased sales potential and a stronger brand identity that differentiates a business within a competitive market. Historically, themed menus have proven effective in drawing consumer attention and establishing a niche identity.