A promotional instrument offered by Zesto Pizza, it allows customers to obtain price reductions or other special offers on specific pizza orders or menu items. This typically involves presenting a code or a physical document at the point of purchase, either online or in-store, to redeem the stated discount. These offers are frequently time-sensitive and may be subject to certain restrictions, such as minimum purchase amounts or specific product exclusions.
These instruments are strategically important for both the business and its clientele. For the business, it serves as a mechanism to drive sales, attract new customers, and encourage repeat business. From the customer’s perspective, it provides an opportunity to enjoy Zesto Pizza’s offerings at a reduced cost, making it a value-driven purchasing decision. Historically, such promotions have been a staple marketing tactic across various industries, evolving from physical clippings to digital codes distributed via email and social media.