The phrase refers to a specific sartorial choice made by a former First Lady: an ensemble characterized by a shade of brown and consisting of a jacket and trousers or a jacket and skirt. Such an outfit could be made from a variety of materials like wool, tweed, or leather, and might be worn at a public appearance, such as a speech or a meeting with foreign dignitaries.
The significance of such attire stems from its potential to convey messages about the wearer’s style, personality, or even the message they intend to communicate. The choice of color, cut, and fabric can all contribute to the overall impression. In this case, the selection of earth tones can evoke feelings of warmth, groundedness, and stability, depending on the specific context of its use.