The phrase denotes the list of offerings from a specific establishment, identified as “Soco,” that specializes in pizzas cooked in a wood-fired oven. This catalog details the available pizza varieties, their constituent ingredients, and corresponding pricing. It serves as a primary communication tool between the restaurant and its clientele, enabling informed ordering decisions.
Such a listing is crucial for attracting customers, managing expectations, and showcasing the restaurant’s culinary identity. It provides a tangible representation of the establishment’s brand, communicating values of quality, variety, and price point. Historically, menus have evolved from simple chalkboards to elaborate printed documents, reflecting changing tastes and technological advancements in presentation and distribution.