The phrase in question refers to a specific video game tie-in to a popular television series aimed at children and young teenagers. The game likely involved a scenario where characters from the show were tasked with collecting pizza at a party, translating the show’s setting and characters into an interactive experience.
Such interactive media serves as an extension of the television program’s narrative universe, allowing fans to engage with their favorite characters in a different format. This engagement can strengthen brand loyalty and provide a supplementary form of entertainment beyond simply watching the show. Furthermore, such games offer an opportunity for developers to target a pre-existing and receptive audience.